Caldwell County Hires New PIO

Caldwell County welcomes Paige Counts as its newly hired public information officer according to a press release from Caldwell County. Counts brings 20 years of marketing and public relations experience to the public information position. Her career has included work in the fields of government, healthcare, and higher education. Counts comes to the county from Liberty University in Lynchburg, Virginia, where she worked in the university’s marketing department and oversaw a team of editors.
“It is an honor to be named as public information officer, and I look forward to working with and serving the citizens of Caldwell County,” Counts said. Locally, she has served as public relations and marketing coordinator for Caldwell Hospice and Palliative Care and as regional elder care director for the North Carolina Baptist Aging Ministry. Counts was also vice chair of the Caldwell Council on Aging and a member of the Regional Aging Advisory Committee. Counts graduated from West Caldwell High School and received her Bachelor’s degree in Mass Communication from UNC-Asheville. Counts also completed her Master’s Degree in Public Relations from Ball State University, and a Master’s Degree in Public Policy from Liberty University. Counts will start as Caldwell County’s Public Information Officer on August 1, 2019.