Great Meadows named top Western NC industrial site, but work remains

Megasite Aerial

Take off the dark suit and knock off the funeral music, development of the Great Meadows industrial megasite in western Burke County is not dead yet.

Even though the site has been pushed to the background of the county’s public industrial development plans, it has been selected as one of five most competitive industrial developments sites in western North Carolina by the state’s N.C. SelectSite Readiness Program.

That program is a site-development initiative designed to help communities prepare properties for advanced manufacturing recruitment.

The designation came in the Executive Report released last week and prepared for the Economic Development Partnership of North Carolina (EDPNC), which evaluated 18 sites in western North Carolina.

The 30-page report was developed by the consultant groups Global Local Strategies, Ardurra Group, and ECS Engineering. After site visits late last year, the group narrowed the roster to five that were determined to be most promising for state-backed readiness investment.

When asked about the potential impact of this designation, N.C. Rep. Hugh Blackwell said he has been working with the Economic Development Partnership to keep Burke County in the forefront of its plans.

Asked about the practical impact of the designation, Blackwell said, “What it means is that as (the Economic Development Partnership) receives inquiries from businesses and industries that are looking for a location, they will stress the availability of those five sites.”

Noting that additional funding is needed for acquisition of the site and its development, Blackwell said, “If there is a large fish on the line, if something significant is possible, then the involved parties will come to the Legislature to seek money for development.”

Blackwell said if he could design his own ideal business for Great Meadows, it would be a high-wage company with perhaps 150 employees which also shoulder a significant property tax burden for its building and the high-tech equipment used there.

The Drexel and Burke Industrial Park projects were also surveyed by the consultants.

The SelectSite report outlines Great Meadow’s current development status, identifies what remains unfinished, and provides a clearer picture of what the state and local economic development officials believe must happen before the land becomes truly market-ready for a major industrial tenant.

The Great Meadows profile in the EDPNC report lists the location as approximately 570 acres, with roughly 110 acres described as “contiguous and developable.”

That distinction matters.

In Burke County, the project is widely discussed as a 1,353-acre tract, a figure tied to the full landholding that has been debated in rezoning hearings, conservation planning, and state funding discussions.

But the SelectSite report’s numbers suggest the portion that could realistically support an immediate industrial footprint is substantially smaller than the total acreage often cited in public debate.

The report places Great Meadows roughly one-third of a mile from Interstate 40 and adjacent to the Norfolk Southern rail line. These are key factors in why local officials have pursued it so aggressively. Additional evaluation criteria included worker availability, proximity utilities, and overall market attractiveness.

“The Great Meadows Megasite is in an ideal location,” Burke Development Inc. President and CEO Alan Wood has said in public comments.

WHO CONTROLS THE PROPERTY NOW

The EDPNC report lists Great Meadows as privately owned by Great Meadows Inc., but under option by Burke Development Inc. (BDI) and the McDowell Economic Development Association.

The report lists an asking price of $35 million and states that Burke County has secured funding to cover approximately 75% of that amount.

hat detail aligns with one of the central realities of the project over the past year: Great Meadows has advanced through rezoning and due diligence steps, but the money required to fully acquire and develop the site has not yet been assembled.

The original state allocation, approved in October 2023, totaled $35.8 million and included both land purchase and infrastructure funding. Local officials later acknowledged the amount was not sufficient to complete both.

The state’s goal with SelectSite is not to “sell” a site, but to reduce uncertainty. That typically means funding site due diligence, infrastructure planning, engineering, and other preparatory work that can delay or derail recruitment if not completed before a company begins a formal site search.

The EDPNC report frames the five new SelectSite locations as part of the region’s economic recovery following Hurricane Helene in September 2024.

The five sites were selected from 18 submissions and are concentrated in western counties. In addition to Great Meadows, the final list includes sites in Alexander, Jackson, Mitchell, and Wilkes counties.

GREAT MEADOWS READINESS: WHAT STILL NEEDS TO HAPPEN

While the SelectSite report confirms Great Meadows’ strengths, it also lists specific improvement priorities that remain unresolved.

Among them: Water and sewer infrastructure, natural gas service, rail service feasibility, NC Site Certification, and grading and site preparation.

In other words, the state’s consultants are not describing Great Meadows as “shovel-ready.” They are describing it as promising, but still in the stage where significant work is required before it becomes truly competitive for the kind of large-scale tenant local officials have envisioned.

Rail is one of the most notable points.

The report states that a Norfolk Southern rail line is located about 0.2 miles north of the site but warns that bringing rail onto the property would likely require a bridge over Highway 70 and addressing potential stream impacts.

THE LOCAL CONTROVERSY HASN’T GONE AWAY

The SelectSite designation arrives after a year in which Great Meadows became a polarizing development debate in Burke County.

Opponents, many from the Lake James and Bridgewater areas near the property, have expressed fears that development of the site could pose environmental risks and harm property values.

The Burke Board of Commissioners voted 4-1 in September of 2024 to rezone 745 acres of the property under Conditional Industrial zoning, a move that imposed strict environmental and land-use requirements on future development.

Those conditions included expanded buffers, restrictions on certain industrial uses, and requirements shaped in part by a conservation plan developed by Foothills Conservancy, Catawba Riverkeeper, and the Lake James Environmental Association.

A LONG-TERM PLAY WITH A NEW STATE LABEL

Burke County Manager Brian Epley has described Great Meadows as a project still in its early innings, acknowledging that even under best-case conditions it could take years before a major industry is operating on the site.

The SelectSite designation does not change that timeline overnight.

For now, Great Meadows remains what it has been since the beginning: a high-stakes, high-profile economic development debate, with supporters calling it a generational opportunity and critics warning the county is moving too fast toward an industrial future that could permanently alter the character of western Burke.

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